If you’ve been thinking about buying a home in the Phoenix area, you’ve probably seen the headlines: rising prices, fluctuating interest rates, and fierce competition. But here’s what many buyers don’t know—builders in Maricopa County are offering hidden incentives that can make your move thousands of dollars easier.
At NuBuild, we track these deals every day. Here are the top five incentives that can turn your dream of owning a new home into reality right now.
Builders often partner with lenders to temporarily or permanently buy down your interest rate. This can take a 6.5% rate down to the low 4’s—or even the high 3’s like Kelly’s 3.875% deal.
👉 A lower rate means smaller monthly payments and big savings over the life of your loan.
Closing costs typically run 2–3% of your purchase price—that’s $8,000–$12,000 on a $400,000 home. Many Phoenix-area builders will cover some (or all) of these costs to get you to the finish line.
👉 That’s money back in your pocket for moving, furniture, or savings.
When you buy resale, you usually get… nothing. With new construction in Maricopa County, builders often throw in big-ticket items like:
Stainless steel refrigerator
Washer & dryer set
Window blinds throughout the home
👉 That’s thousands in move-in ready savings.
Want upgraded cabinets, granite counters, or smart-home tech? Builders will often include free upgrades or design center credits worth $5,000–$15,000 to sweeten the deal.
👉 You get a more customized home—without stretching your budget.
In some Phoenix communities, builders will credit you back HOA fees for a year, or offer prepaid services like landscaping or security systems. It may not sound huge, but these perks stack up and make life easier in your first year.
Builders want to keep homes moving. They’d rather give you thousands in incentives now than carry unsold inventory for months. The challenge is knowing which communities are offering what—right now.
That’s where we come in. Our team tracks builder incentives daily across the Phoenix and Maricopa County housing market, so you don’t miss out on deals that could save you big.
Kelly’s 3.875% interest rate wasn’t a one-off—these deals are available to buyers today. The key is knowing where to look, and acting quickly before they disappear.
👉 Click here to start your personalized new home search in Phoenix and Maricopa County.
Let us show you the hidden incentives waiting for you.
If you’ve been looking for affordable new homes with modern features and plenty of space, Anthem at Merrill Ranch by D.R. Horton could be a perfect fit. Located in Florence, Arizona, this community combines small-town charm with family-friendly amenities — all at prices starting from the mid $300s.
D.R. Horton, one of America’s largest and most trusted homebuilders, has designed Anthem at Merrill Ranch with working families in mind. Here’s what makes it stand out:
Spacious Floor Plans: Options include three-car garages — perfect for families needing storage or extra room.
Modern Kitchens: Granite countertops, stainless steel appliances, and open layouts make cooking and entertaining easy.
Family-Friendly Pricing: Homes starting from the mid $300s put ownership within reach of first-time buyers.
Right now, buyers can take advantage of special low-rate financing through DHI Mortgage, a D.R. Horton company:
3.99% interest rate (4.825% APR) available for qualified buyers
Limited-time opportunity — offers expire September 30, 2025
This can make a huge difference in monthly payments, helping buyers lock in affordability even with today’s market conditions.
Anthem at Merrill Ranch isn’t just about houses — it’s about community. Residents enjoy access to resort-style amenities that rival private clubs:
Fitness Center & Rock Climbing Wall – Stay active without ever leaving the neighborhood.
Resort Pool & Water Park – A perfect way to beat the Arizona heat.
Playgrounds & Parks – Outdoor fun for kids of all ages.
Sports Courts & Recreation Spaces – Basketball, tennis, and more for the whole family.
These amenities make Anthem at Merrill Ranch more than just a place to live — it’s a place to thrive. Schedule a Tour!
Florence offers the perfect balance of affordability and convenience:
A short drive to the Phoenix metro area for work or entertainment
Lower home prices compared to Chandler, Mesa, or Gilbert
A growing community with a welcoming, family-first feel
With new homes from the mid $300s, special financing as low as 3.99%, and amenities designed for families, Anthem at Merrill Ranch by D.R. Horton is one of the best opportunities for affordable homeownership in Arizona right now.
👉 Call to Action:
Want to tour a home at Anthem at Merrill Ranch? Contact NuBuild today and we’ll show you available floor plans, builder incentives, and how little it could cost to get started. (480)725-7993
